The Build to Rent sector is relentlessly focused on providing a great customer experience and operational excellence, and indeed, both these aspects are at the heart of the business model. But to hit net-zero carbon, beat the competition in an increasingly competitive market and accelerate post-COVID recovery, a fundamental shift is needed. What role do intelligent buildings have to play in accelerating this shift?
What are intelligent buildings?
An intelligent building has dynamically connected interoperable smart systems that deliver specified benefits by normalising, analysing, and acting upon collective data. This goes beyond smart buildings, which contain any number of smart systems, but that don’t work together.
Through our work with clients developing intelligent buildings, now in partnership with ICONICS, we know the value from an intelligent building does not stem from the technology solution itself, but from the impact on users.
Key benefits of intelligent buildings include:
Enhancing user experience
Increasing operational excellence
Informing future plans
Intelligent buildings in the Build to Rent sector
Intelligent buildings are not currently ubiquitous in the Build to Rent sector in the UK and Ireland, but there are clear signs that things are starting to change. Moda recently announced its partnership with Utopi, which will see them jointly build and optimise intelligent technology across Moda’s development portfolio.
There is a clear opportunity for Build to Rent players to move quickly in this space to deliver an enhanced customer experience and improve operational management. This will ultimately give an edge in an increasingly competitive marketplace.
Build to Rent investors, developers and operators who are considering their intelligent building strategy should think about:
Vision
Brief
Deliver
Optimise
What makes intelligent buildings a success?
In our experience of developing intelligent buildings with clients, the top three critical success factors we see are:
Be outcomes led.
Engage the same organisation for an end-to-end solution.
Be agile in responding to user feedback.
We all know that happier tenants stay longer. Intelligent buildings are all about boosting the experience of the people who use, live and work in a building. Build to Rent operators will want to place tenant needs at the core of their intelligent building vision and blueprints.
Investing in intelligent building technology – and implementing it successfully – will result in happier tenants. Furthermore, intelligent buildings will likely make a greater contribution to strategic environmental objectives and realise financial efficiencies too. Depending on the pace of implementation, there may also be benefits in helping with the management of COVID-security.
As we enter the next phase of the fight against COVID-19 and renewed economic headwinds, now could be the time for Build to Rent operators to consider their intelligent building strategy to boost competitive and operational advantage.
Contact Will Waller at will.waller@arcadis.com